PRIVACY POLICY

  1. We may save and process any data relating to the Customer, to the extent necessary for the purpose of the execution and implementation of the sales contract and as long as we are required to keep such data in accordance with applicable law.
  2. Personal data is only collected when you provide such data voluntarily when placing an order, opening a customer account or registering for our newsletter. Your data will only be used without your express permission for processing your order and for distributing our catalogues/mailings. When you register for our newsletter, we will use your e-mail address for advertising purposes until you unsubscribe from the newsletter.
  3. We will store your personal information insofar as is necessary for conducting business and to the extent permitted under the German Federal Data Protection Act (Section 28).
  4. We shall not be permitted to collect, submit to any third party or otherwise process personal data of the Customer for any purpose other than communicating directly with the consumer.
  5. We use cookies on various pages to make your visit to our website more enjoyable and to facilitate the use of certain functions. These cookies are small text files that are deposited on your computer. Most of the cookies we use are deleted from your hard disk after the end of the browser session (session cookies). Other cookies remain on your computer and enable us to recognise your computer the next time you visit our website (permanent cookies). Our affiliated companies are not permitted to collect, process or use personal data via cookies through our website.
  6. “This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”).  Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.”
  7. You can opt-out of data collection by Google Analytics by installing the Google Analytics opt-out browser add-on (https://tools.google.com/dlpage/gaoptout?hl=en).
  8. Further information can be found under https://www.google.com/analytics/terms/gb.html(Google Analytics Terms of Service & Privacy). Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).
  9. We also use Google Analytics to evaluate data from AdWords and from the double-click cookie for statistical purposes. Should you not wish this, you can deactivate it via Google’s ads preferences manager (https://www.google.com/settings/ads/onweb/?hl=en).
  10. Silverback uses Facebook social plugins to create a more social experience. Among others, we use the “LIKE” button. This is an offer provided by the American company Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA).
  11. When you visit a page of silverbacklab.co that contains a plugin, your browser establishes a connection to Facebook and the content is loaded by Facebook. It may therefore be possible for Facebook to track your visit if you have a Facebook account or have already visited a page with Facebook social plugins. Facebook also gathers information about you directly when you use such a social plugin (for example by clicking the LIKE button). This is necessary so that the information can be shared with your friends. Silverback has no influence over the content of the plugin and the transfer of information to Facebook.
  12. Facebook’s privacy policy provides detailed information about the amount, type, purpose and further processing of your data (Facebook privacy policy). This policy also contains information about your rights and options for protecting your privacy on Facebook.
  13. You can prevent Facebook from collecting information about you during your visit to silverbacklab.com by logging out of Facebook and deleting any cookies. (You will find more information about cookies here.)
  14. Our website uses the “+1” button of the Google Plus social network, which is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”). This button is identified by a “+1” sign on a white or coloured background.
  15. If you open a page of our website that contains such a button, your browser establishes a direct connection to the Google’s servers. The contents of the “+1” button are transmitted from Google directly to your browser and integrated into the website. We do not have any influence over the amount of data collected by Google via this button, but we assume that your IP address is stored.
  16. The aim and extent of this data collection and the further processing and use of the data by Google, as well as your rights in this regard and possible settings to protect your privacy can be found in Google’s +1 button privacy policy.
  17. If you are a member of Google Plus and you do not want Google to collect information about you on our internet site and to link this with your membership data stored by Google, you must log out of Google Plus before visiting our website.
  18. Under the Federal Data Protection Act, you have a right of free access to your stored data, as well as the right to correct, block, or delete such data if necessary.
  19. You will only receive e-mail newsletters if you have requested these in advance. You may subscribe to or cancel our newsletter at any time by telephone, in writing or in the My Account section of silverbacklab.com.
  20. It is likely that you gave the following consent when you opened your customer account. You may withdraw your consent at any time.
  21. If you have questions concerning the collection, processing or use of your personal data, or if you want to provide information, correct, block, delete data or revoke consent, please contact us via email: info@silverbacklab.com
  22. This website contains external links (hyperlinks) to third party websites. For the contents of these linked websites, the respective operators are responsible exclusively. Before setting the links, Silverback has checked all external pages for illegal contents. However, Silverback has no influence on the contents of these external pages and is explicitly not liable for them. Silverback checks the content of linked websites regularly and will promptly remove links to websites that contain infringing content.