Deon Retief | Man Behind The Bike

STARTED IN 1987 AND FOUNDED IN 2004.

It started in 1987 and founded in 2004. Deon Retief. An entrepreneur and leader in the cycling industry. The brand for the people has won many design awards. Silverback stands for innovation, quality, and affordability.

Our promise is to capture the hearts of the people with inspiring designs with great function in its purest forms. #BornToBeFast Silverback design ethos is to make bikes better through passion, Applied Science and the relentless pursuit of Advanced Riding Dynamics.

The Silverback Head office s is currently based in Nürtingen, Germany but the company also has offices in South Africa, Dubai and China. In July 2018 Silverback opened its doors to the public, giving the consumer an opportunity to see the facility as well as utilize the service center.

The brand for the people has been nominated and won many design awards. Silverback stands for innovation, quality, and affordability. Our promise is to capture the hearts of the people with inspiring designs with great function in its purest forms #BornToBeFast

Deon Retief has seen over 500 independent bicycle dealers and sports retailers. As a result, he decided to start the Silverback Bikes the Brand. However, it was not a walk in the park. Entering the German market would never be easy but now we are nominated against other great brands like Mercedes and Porshe.

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#SilverbackBikes #BornToBeFast 

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